REDIFINE LUXURY IN TERMS OF FIRST-HAND EXPERIENCE AND NEW DISCOVERIES
Inside, modern designer furniture blends seamlessly with the traditional architecture—a perfect fusion of old and new. Throughout the interior, contemporary artworks are part of an atmosphere that encourages creation and discovery. The cuisine and the local culture that gave rise to it convey the dynamic wonder of the natural surroundings. Every aspect of Satoyama Jujo is designed to communicate a story. We are not an isolated retreat, nor are we an opulent service-oriented hotel. Our mission is to “redefine luxury” as the experiences and discoveries that await you here.
The communal areas—such as the lounges, bars, and meeting space, as well as the multidisciplinary events that take place at the hotel—all tell a story of social gathering and togetherness. The hotel’s wood structure was designed to withstand the area’s intense snowy seasons, exemplifying the region’s architectural heritage. And with a hot spring spa and a chef that has a three-Michelin-star restaurant on his résumé, the hotel offers an indulgent respite just two hours from Tokyo amid a landscape characterized by rice paddies, mountains, and forests.
View Roomsfrom the creative director BEHIND THE STORY
Since founding the Jiyujin lifestyle magazine in 2000, our focus has always been on curating and communicating high quality content for our customers. We stayed true to this core concept when we began our online organic food store Organic Express in 2004 and again in 2012 when we took over the old inn that would become Satoyama Jujo
With this hotel, we strive to convey 10 stories—by way of art, architecture, design, organic cuisine, and more—that are unique to this location and that will engage our customers and lead them to new experiences and discoveries. We aim to open more of these regional hubs for content curation throughout Japan in the future as well. If you decide to visit our first one here in the Minami-uonuma district of Niigata, we will do everything to make sure your stay is pleasant and memorable.
CONNOISSEUR OF LUXURY
Whatever your heart desires, we make it happen! Our par excellence, tailored concierge services ensure that the vision of all our customers is realized and they enjoy nothing less than the vacation of their dreams.
We take immense pride in our dense network of luxury associates who help make our member's experiences exceptional wherever of contracts ensures that our members get the very best life has to offer -no matter where they are in the world.
Experience Satoyama Jujo
CORNER TRIPLE WITH SPA-BATH
A corner room furnished with triple beds and a set of coffee table, sofa and chairs. Guests are welcome to walk barefoot on the wood floor in a home-like atmosphere. Just outside the window is a forest of broadleaf trees, which changes its color seasonally. There is an open-air private spa-bath on...
Experience Satoyama Jujo
MAISONETTE SUITE WITH SPA-BATH
Enjoy the most relaxing time in the Maisonette suite. A two storeyed room with a living room on the first floor, a bedroom upstairs, and a cosy balcony on each floor. The living room is furnished in a western style with sofa/chairs and a table. The bedroom has a tatami (rush grass) floor where, as ...
Experience Satoyama Jujo
CORNER SUITE WITH SPA-BATH
Suite is fit for design lovers. A corner room furnished with sofa/chairs and twin beds. The bed area is separated from the living area by a wall, where guests can relax. The floor is either wood or carpet. Guests are welcome to walk barefoot on the floor in a home-like atmosphere. There is an open-...
Experience Satoyama Jujo
SUPERIOR TWIN WITH SPA-BATH
A room furnished with twin beds and a bench/chairs. The floor is either tatami (rush grass) or carpet. Guests are welcome to walk barefoot on the floor in a home-like atmosphere. Each room has a balcony and an open-air private spa-bath. The balcony overlooks a superb scenery of mountains. The tranq...
Experience Satoyama Jujo
STANDARD TWIN
A cozy little room furnished simply with twin beds and a set of table & chairs. The floor is either wood or tatami (rush grass), where guests are welcome to walk barefoot in a home-like atmosphere. Outside the window is a forest of cedar and broadleaf trees. Each room is equipped with a small showe...
